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Reality show wannabees

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LAS VEGAS (FOX5) -

Qualifying as a celebrity nowadays doesn't take what it used to. The most famous people aren't necessarily the most talented or talented at all.

For better or worse, fame is more attainable than ever. In fact, UCLA psychology researchers recently gathered evidence suggesting that to young people, becoming famous is more important than anything else.

In a city filled with colorful characters, few are as colorful as Sugar Weasel the clown.

"I would love to be across all of America, in small town USA," he said.

Think of Sugar Weasel, an R-rated clown if ever there was one, as a reality TV star minus the reality TV show. He's part performance artist, part party clown.

"When I started doing this, TV production companies contacted me as a potential candidate for a reality TV show," he said.

However, turning phone calls into fame isn't as easy as Snookie or Honey Boo Boo make it look.

So far, Sugar Weasel, also known as Doug Wright, has taken part in five sizzle reels, potential TV show demos, some as the clown and others as himself.

"I think Doug Wright really is the more interesting of the two. Sugar Weasel is just one aspect of my personality," he said.

Wright's not alone in his quest for 15 minutes of reality TV fame.

Las Vegas-based producer Marklen Kennedy has dozens of shows in the works. He already has the racy Gigolos on Showtime, and he's hoping he'll beat the odds and score more.

"It's really kind of eavesdropping on somebody's life. If you can find ordinary people doing extraordinary things, that's the thing that makes the magic happen," Kennedy said.

If any Las Vegas-based show being shopped around seems bound to be blessed with TV success, it's The Wedding Wagon.

"The Wedding Wagon started with the idea of combining a food truck with a wedding chapel," said show co-creator Rev. Andy Gonzalez.

Gonzales and Rev. James Cass are ordained ministers who were working desk jobs not long ago.

"The way we're involved in these couples' lives is really amazing. We're always shocked how sweet, tender and real these relationships are," Gonzalez said.

"We get a lot of funny stares and laughs, some thumbs-up. Some people shake their heads, going, ‘sidewalk wedding, I don't know,'" Cass said.

Their most popular location isn't just any sidewalk. It's on Las Vegas Boulevard. The ministers may be famous soon.

"We launched the business on July 19 of last year. In the first seven days, we were approached by six different production companies," Gonzalez said.

Not all TV hopefuls have coast-to-coast companies in hot pursuit. That's where Douglas Rudin's Reality Producers comes in.

Based in Chicago and expanding to Las Vegas, you can pay him to make you the star of a show.

"'We're so cool. We go out all the time. Everyone always tells us we should be on our own reality show.' We get a lot of stuff like that. Then the people who want to be followed around for the day with a camera pay us," Rudin said.

Rudin expects his business to boom in Las Vegas.

Despite the optimism, your chances of turning into a reality star are pretty slim. On average, about 100 shows never make it to TV for every one that does.

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